Why does it work? By gamifying visual content on social media, Daniel Wellington gives fans a reason to engage with his posts, whether by liking, commenting, or sharing. Forms of guessing are an easy and effective way to encourage engagement on platforms like Instagram, and brand campaign hashtags make it easy to track success. Facebook 9. BuzzFeed: Tasty Facebook screenshot.
December 2022 Time: 2016 Activity outline: You’ve probably seen these quick and easy recipe videos popping up in your Facebook news feed. BuzzFeed’s Tasty Videos are essentially cooking shows for the social media generation. These videos typically last less than two minutes Austria Phone Number List and feature popular recipes to a highly engaged audience. data: Nearly 15 months after its launch, Tasty has released 2,000 recipe videos, providing the brand with a steady stream of new content. Video reaches approximately 500 million users per month. 100 million Facebook fans. In September 2016, Tasty had more than 1.8 billion video views.
BuzzFeed now has a team of 75 dedicated to producing content for Tasty. Why does it work? For starters, there is content. “It hits on a simple fact: People love good food, food that reminds them of their childhood, comfort food or reminds them of something,” said BuzzFeed’s chief marketing officer, Frank Cooper. Food that goes through.” But more importantly, Tasty and Proper the platform. The videos are optimized for Facebook’s autoplay feature, which starts a video without sound. For example, you don’t need your voice to see 45-second instructions for making cheese-stuffed pizza pretzels.